You’ll see Slack used for home renovation projects. For more than 20 years, he has been an entrepreneur, designer, and technology leader, usually all at once. Often, if I get an email from a customer, I would send that into Slack so that one of the sales leaders or customer success managers and account executives can all see it and have that discussion. Sein liebster Platz im Büro? Stewart Butterfield (* 1973 Kanada) ist ein kanadischer Unternehmer und Kaufmann. SB: This is a subtle distinction, but we think about Slack as for groups of people who are aligned around the accomplishment of some goal or set of goals. Die Kritik komme in erster Linie von Autoren oder Designern, die auf ihre kreative Arbeit verwiesen, bei der sie nicht gestört werden dürften. There’s no advantage to supplanting email completely from a business perspective. But most workplaces don’t exist in a silo. Stewart Butterfield ist der CEO und Mitbegründer von Slack. AP: So you could use Slack Connect in that context, while planning a wedding. Survivors of breast cancer, or people doing IVF, or people who like Star Trek—Slack’s not a great tool for that, because it really is oriented around creating alignment and ongoing conversations with a specific purpose, as opposed to a social network. A hundred thousand people at Oracle use Slack every day. Stewart Butterfield: Of all of the use cases, probably the biggest one is customer success and support. If you were using it to plan your wedding, you’d have the wedding planner in all of the channels, but you wouldn’t want to give complete access to everyone else. But those advantages have a flip side. So having a channel is really valuable. It’s a universal standard. AP: So the vision is not that, one day, all workplace communication will happen on Slack. Seit mehr als 20 Jahren ist er als Unternehmer, Designer und Technology Leader tätig, in der Regel gleichzeitig. The same thing that happens in email, which is that 99.9 percent of emails sent these days are spam. Stewart Butterfield predicts will happen within the next decade. ", "I can’t definitely say we'll never be acquired," Butterfield said, "but it's definitely not the plan.". Man müsse schon verstehen, die Technik richtig zu nutzen. Slack CEO Stewart Butterfield admitted email is "very useful.". Stewart Butterfield gründete einst die Fotoplattform Flickr. SB: There are some already. © 2020 Simpler Media Group, Inc. All rights reserved. But that has many disadvantages. Teams would "split apart and hire new managers," which, Butterfield said, "proved to be incredibly challenging.". He also founded the photo-sharing website Flickr, which was acquired by Yahoo in 2005. That happens as often as visitors of this New England waterfront gem tout the easy-to-navigate streets and courtesy of native drivers. Before email zealots have a party in the inbox, Butterfield did leave space for some criticism: "It's incredibly overloaded," Slack's CEO said, "and difficult to use it in a concentrated way.". Terms of Use. It's hard to say what will happen 20 years from now, but email has been around for decades, and it will likely be around for decades more. Jim Edwards. Weil die Mitarbeiter oft nicht dort säßen, sondern im Büro unterwegs seien. But he added, “The broader world of email will stick around.”, While Slack has become known for elevating workplace collaboration with its sleek tools and iconic. Die meisten Stunden verbringe er in seinem kleinen Konferenzzimmer, sagt er dann. More software products are in use. That might sound like a negative, but I don’t mean it that way. Wohl so etwas wie ein Freiheitsdrang. Diese ungenutzten Kapazitäten soll Slack nutzen helfen. Er wurde vom Time Magazine zu einer der 100 einflussreichsten Personen der Welt und von BusinessWeek zu einem der 50 führenden Köpfe der Welt ernannt; er wurde in die New Establishment List der Vanity Fair aufgenommen, in die Recode 100, in die Creativity 50 des Advertising Age und vom Wall Street Journal zum Technology Innovator of the Year gekürt. But, he quickly countered, it's not the company's vision. Auf der Suche nach dem heiligen Gral der Kommunikation am Arbeitsplatz: Slack-Gründer Stewart Butterfield. One for the CHROs and heads of people, to think about recruiting when you can’t meet people face-to-face, or onboarding for new employees when you can’t come to headquarters, or other benefits and policy changes when you're working from home. While his disruptive company won’t completely eliminate the use of email, it will force corporate communication to be transformed within the next decade. We expect to continue that. Wired may earn a portion of sales from products that are purchased through our site as part of our Affiliate Partnerships with retailers. I’m curious how much you're focusing on applications beyond business. Mehr Transparenz soll am Ende zu besseren Entscheidungen führen. 7 Big Problems with the Internet of Things. When we add people in over time, they wouldn’t have the history and all that. Das Wort „slack“ steht nicht für „abhängen“ oder „rumbummeln“, wie eine Suche im englischen Wörterbuch nahelegen könnte. Workplace chat apps have existed for years, but few have “disrupted” office culture more than Slack. Butterfield also discussed the company's massive growth since its launch in 2013. Email's one of the many things Slack's chief executive dished on yesterday from the stage. Introducing people is almost a canonical case of email usage for me these days. So there are nonprofit, academic, government, corporate use cases. It’s kind of mind-blowing. Ein Must-have, eine Notwendigkeit. Slack's Stewart Butterfield in Conversation with Nicholas Thompson. BOSTON — Gotcha. What makes such an innocuous statement so interesting? In fact, over the years, there have been many concerns that it’s actually hurting productivity. Dann zog er mit seinen Eltern in die Stadt Victoria. Oder so etwas wie Slack.“ Wobei klar ist, dass der Gründer eben dieses Unternehmens Slack schon davon ausgeht, dass seine Erfindung allen ähnlichen Anwendungen überlegen ist. There are warranted points for this given the wasted time employees potentially spend on Slack, chatting instead of working. Was also ist Slack, Butterfields Idee, der vermeintliche E-Mail-Killer? Stewart Butterfield is a Canadian entrepreneur who cofounded and helms the team messaging app Slack. Read more about us or learn how to advertise here. They’re still a little bit kludgy, but there are plug-ins for both Outlook and Gmail. Nun will er die Arbeitswelt revolutionieren – mit künstlicher Intelligenz, die unsere täglichen Informationen vorsortiert. Letztlich wie ein Chat oder Messenger. That’s actually a source of new customer acquisition for us, because people use it in that context and they’re like, ‘This is cool.’ If you’re a wedding photographer or caterer or whatever, and you’ve now been asked five times by people to use Slack to participate in this planning, you’re like, ‘Well, I should start using it myself.’ Hopefully, a lot of those become shared channel usage. Ideally, Slack can integrate with email, as it integrates with Salesforce, or Github, or AWS. Nun will er die Arbeitswelt revolutionieren – mit künstlicher Intelligenz, die unsere täglichen Informationen vorsortiert. Click the AdBlock Plus button on your browser and select Enabled on this site. The reality is that over time, organizations invest more in software. Stewart hat einen Bachelor of Arts in Philosophie von der University of Victoria und einen Master of Philosophy von der University of Cambridge. Stewart Butterfield schaut ein wenig irritiert. Dann doch lieber einen Schreibtisch im Fernsehturm. Join us as a subscriber. There are people from Oracle in our customer advisory board, there’s a whole process for change management. Sein Urteil: „Mit Tools wie Slack verstärkt sich die verhängnisvolle Always-on-Kultur noch mal selbst.“ Der exzessive Chat drohe letztendlich die eigentliche Arbeit zu ersetzen. Es ist der Klagebrief eines enttäuschten Geliebten, der wider Erwarten viel mehr Nachrichten erhielt als vorher. In der Regel ist die Mail auch noch unwichtig. Stewart Butterfield ist der CEO und Mitbegründer von Slack. Registrieren Sie sich kostenlos für Leserkommentare, Newsletter und exklusive Abo-Inhalte. Hat Butterfield mit Slack also doch nur ein neues zeitfressendes Monster erschaffen? © 2020 Condé Nast. Press Releases. Slack’s direct listing on the New York Stock Exchange (NYSE) is the latest step in eliminating pesky work emails. Seine Plattform solle helfen, nicht stören. The last thing I’d say is that, I don’t know what kind of market share we have, but most of the research labs in the United States—whether in climate science, biology, physics—they use Slack. Stewart Butterfield Email will probably be around for many decades to come. „Was ist dein Preisschild, Stewart?“, will auf der Berliner Digitalkonferenz DLD an diesem Morgen der Moderator von Butterfield wissen. We don’t need to kill email. Times Internet Limited. In addition to their own employees, they have business partners, vendors, and collaborators. Zu einem Werkzeug werden wie, sagen wir, die doppelte Buchführung. Our editorial team produces 150+ authoritative articles per month for our 3 million+ community members. Stewart Butterfield stands outside the New York Stock Exchange before the opening bell on June 20, 2019 in New York City. Click the AdBlock Plus button on your browser and select Disable on Observer.com. There are warranted points for this given the wasted time employees potentially spend on Slack, chatting instead of working. Wedding planning isn’t the most amazing use case, but it is an easy representative example. So that’s been super valuable, and there’s no other way that could've happened. What's in store next for Slack? You have to pull together a bunch of different people—catering, food, music, venue, invitations—and make a bunch of decisions, and they have to be communicated as you complete this project. Stewart Butterfield. Theoretically, from a functional requirements point of view, we could have that conversation over email. It’s reorganized discussions around specific topics, added more transparency to those discussions, and made workplace communique a lot less formal (see: Slackmoji). Butterfield did not rule out an acquisition. Slack, erst 2014 gegründet, wird mittlerweile von Analysten mit fünf Milliarden Dollar bewertet.

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